fashion + beauty + insider interviews + est 2006

Friday, August 29, 2008

GEN ART FASHION WILL BE AVAILABLE ON YOOX.COM


worldwideweb - so you know how halston manuevered to have its stuff sold ASAP on net-a-porter, roughly 24 hours after it debuted on the runway? well, the lower-end version of that collaboration is about to launch. gen art, the new york city organization which launches fresh faces in fashion each season, has joined with online retailer, yoox.com, to do the same. now, hours after twelve emerging designers show their looks on the runway, pieces from their collection will be available online. sure, its nobody's halston - but i'm sort of excited that i can actually afford it. oh! and fyi - zac posen, sari gueron and philip lim are previous gen art designers.


picture: previous gen art designers; blogs.laweekly.com

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